These are demo versions of two learning modules. CRED is testing their effect on risk perception and decision making. The demo does not include questionnaires that accompany the experiment version.
There is a need to find effective ways to communicate inherently uncertain information about a changing environment. Most risk communication overestimates analytic processes in the understanding of (climate) uncertainty. However, personal experience or anecdotal accounts of the experience of others trumps statistical evidence, as expressed in the following statements:
Risk and uncertainty are inherent dimensions of all climate related decisions. Analytic products like trend analysis, forecast probabilities, and ranges of uncertainty ought to be valuable contributions to stakeholder decision making. Yet decision makers also listen to the inner and communal voices of personal and collective experience, affect and emotion, and cultural values. We are trying to find a way that incorporates both systems—analytic and experiential—in the design of climate related risk communications. The challenge is to find innovative and creative ways to engage both systems in the process of decision making.
In order to learn more about the effect of different presentation formats in communicating climate change information, CRED created two modules, similar in content, yet different in presentation format.
In the following modules, you will be introduced to the topic of glacial retreat. After a brief introduction you will learn more about the glaciers on Mt. Kilimanjaro in Africa.